Public Relations and Communications


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Contact us at the PRIMA office nearest to you or submit a business inquiry online.

In today’s world, “Perceptions are the Reality” and it is as important to be “seen” as doing well, as it is to be doing well. Public relations and Communication is the management function that establishes and maintains mutually beneficial relationships between an organization and the public on whom its success or failure depends.

Services provided under this category

Good strategy is the antidote to competition. Strategic thinking is the process of developing a strategy that defines your value proposition and your unique value chain. This process includes market and competitive research as well as an assessment of the company’s capabilities and the industry forces impacting it.

There is simply no substitute for knowing an industry inside and out. Companies and organizations need to track emerging trends, changes in regulation, and advances in technology to compete and thrive in their specific sector. We have a long track record of success helping leaders from mid-size to global companies connect the dots between strategic priorities and action. They communicate in a powerful way so people hear the message, remember it, believe it, trust it, and act on it. Our expertise has helped hundreds of global companies bridge the gap from plan to execution and achieve excellence

Whether attracting and retaining the highest quality talent, sourcing new customers and clients, or securing the support of investors, a strong reputation lies at the heart of every successful organisation. Our approach is defined by our focus on the long-term reputation of each of our clients. We study the various relationships between an organisation and its stakeholders and create bespoke Communication Strategies that deliver against specific objectives.

Communicating change in an organization can be a challenge, especially if it has a big impact on employees’ jobs. To put employees at ease and get their support, you need to address their burning questions. We work with you to create and implement a change communication program so employees understand the “why” and know what they need to do differently.

Based on a detailed analysis of company’s activity, and by taking into consideration company’s operational and long-term objectives we provide change communication plan. Along with developing change management our clients will realize the causes of changes, overpass the risks of not changing and develop new tools and mechanisms of communication which contain positive impacts of inevitable transformations.

Our experts have extensive experience in CMS web development services that enable us to offer various services including CMS website designing, content development, web application, responsive website designing, e-commerce website designing/ development and more.

Content Management System is a simple way of managing the content of your website. With the help of CMS, you can create, edit and modify the content, add/remove images, update/ manage unlimited content pages, and publish on the site. Even after publishing, you can easily update and then republish it in case some modifications required suddenly. It lets you manage the workflow in a collaborative domain, hence helping you control and monitor the content within your site with no technical training or expertise.

Heuristic Evaluation is a method for quick and easy evaluation of the user interface. The process requires that a small set of evaluator’s examine the interface, and judge its compliance with recognized usability principles (“heuristics”). The goal is the identification of any usability issues so that they can be addressed as part of an iterative design process. The beneficiaries are the stakeholders responsible for producing the product – it costs less money to perform a heuristic evaluation than other forms of usability evaluation, and this will reduce the cost of the project. Of course, the users benefit from a more usable product.

In the century of global technology-based networking we couldn’t bypass this area of activity and we offer services in the sphere of media consulting. and social media marketing and development. We help you to gain more benefits from social media and raise brand awareness We assist our clients to enhance and diversify the mechanisms of online communication and to open up to new virtual audience platforms.

We can offer your company a variety of services to help your online marketing strategy succeed while incorporating Social Media. We can provide specific strategies, consult on current opportunities, and train your staff on new social media trends and how to communicate with a social media community. Here are the areas we can help your company extend its social media presence:

  • Social Media Strategic Consulting
  • Blog Optimization and Set Up
  • Social Media Training
  • User Generated Content Strategies
  • ROI Tracking & Benchmarking

When the time comes for a customer to decide on a brand will you be their first choice? Your brand needs to tell your story to the customer both consciously and subconsciously conveying the qualities that make you the best choice. PRIMA is a group of brand specialists and we know that your brand is more than just a logo.

Sometimes print is actually the most effective way to communicate with employees, especially when computer access is limited. Our team will work with you to design employee print pieces—such as guides, handouts and newsletters—that are both purposeful and attention-getting.

Infographics are a great way for explaining complex topics in a simple and compelling way. We develop infographics—such as process maps, charts or timelines—that are visually engaging and easy to navigate.

The best presentations go beyond charts and bullet points; they tell a story and create energy. Whether you’re explaining a new corporate strategy or sharing business results, we design presentations to engage employees and encourage action.

PRIMA produces dynamic, insightful, and impressive videos, and animations that tell your story, resonate with your audience, and advance your strategic goals. We understand the importance and works with many unique styles, so whether you're looking for 2D or 3D components, we have you covered. Our in-house staff have years of experience creating visuals that feel like they jump right off the screen.

Differentiation is the key to good branding. You want packaging that distinguishes your product and reflects your unique selling proposition. Good packaging synergises with your brand strategy and helps consumers identify the value of your product. There are no one-size fits all solutions. We'll connect you with an expert to design custom packaging that is an expression of your unique brand and a statement of the value proposition you offer consumers. We help you create packaging that improves buyer experience, enhances your brand imaging, and improves your visibility on store shelves.

Give your new product the packaging it deserves! Our designers will work with you to create the perfect packaging that is both functional and appealing to your target market. Tell us about your project, and we'll connect you with a top-rated freelance designer who will work with you to come up with the solution that meets your goals and expectations. Work with designers who understand industrial design, who can present you with different material options, and design packaging that fits into your production timeline and budget.

We help you to lighten your load and save your precious time by providing event management services. We assist our clients to organize and conduct a wide range of events; among those are the concept analysis and development, planning, logistics, distribution, catering, assessment and estimation, as well as conferences, trainings and seminars.

The events we organise range in size, type and geographical location, from small round table discussions and dinners to large scale receptions, conferences and ceremonies. We offer our clients standalone events services, events projects with supporting engagements campaigns or events as part of a wider ongoing service offer such as public affairs and integrated campaigns. This involves working closely with our clients to manage budgets and suppliers, identify key stakeholders and speakers, distribute invitations and collate RSVPs and manage the event on-site.

Range of industries

Public Relations and CommunicationsAgriculturePublic Relations and CommunicationsAutomotivePublic Relations and CommunicationsAviation and aerospacePublic Relations and CommunicationsConstructionPublic Relations and CommunicationsEducationPublic Relations and CommunicationsEnergy and EnvironmentPublic Relations and CommunicationsFinancial ServicesPublic Relations and CommunicationsHealthcare ServicesPublic Relations and CommunicationsHospitality & LeisurePublic Relations and CommunicationsLogistics and DeliveryPublic Relations and CommunicationsManufacturingPublic Relations and CommunicationsMarine and portsPublic Relations and CommunicationsMedia, Sport and EntertainmentPublic Relations and CommunicationsNatural Resources and MiningPublic Relations and CommunicationsRailwayPublic Relations and CommunicationsRetail & Consumer ProductsPublic Relations and CommunicationsTechnologyPublic Relations and CommunicationsTelecommunicationsPublic Relations and CommunicationsTourism and HeritagePublic Relations and CommunicationsUrban InfrastructurePublic Relations and CommunicationsWater and wastewater

Reference projects under this category